Emerging Behaviour
ai/ deep fakes & david guEtta
With likes of CHATGPT & AI emerging in force the floodgates for plagiarism and deep fakes are rife, we can only imagine lawyers must be...
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CONNECTING ARTISTS WITH AUDIENCES
MUSIC MARKETING AGENCY
Emerging Behaviour
Feb 9, 20231 min read
'fixing' the streaming problem
Super insightful piece on how the music industry might try and fix the streaming problem, in principle streaming is the ideal model for...
Emerging Behaviour
Jan 30, 20231 min read
TIGGI HAWKE NEW SINGLE 'OK'
Tiggi's launches 2023 with her brand new 'OK' already showing strong DSP support with a raft of playlists from Apple and Spotify, 'OK'...
Emerging Behaviour
Oct 14, 20221 min read
TikTok's music service is expanding...
TikTok are expanding their music streaming service Resso into over twelve new markets showing they have big ambitions for their music...
Emerging Behaviour
Sep 21, 20221 min read
the market is fragmenting
Anyone working in the music Industry knows how difficult it is to break artists these days, there's plenty of hits but getting the cut...
Emerging Behaviour
Sep 6, 20221 min read
the streets are paved with gold...
The pennies from heaven keep on raining down on the music industry as Goldman Sachs predicts that music industry will grow another 7.6%...
Emerging Behaviour
Jul 28, 20221 min read
strange fruits founder talks
Interesting article on MBW, interviewing Strange Fruits founder Stef van Vugt who is has created a multi million dollar industry out of...
Emerging Behaviour
Jul 22, 20221 min read
Henry moodie - you were there for me
Its been super fun working with Henry Moodie, Prestige Management & Absolute on the release of Henry's debut single 'You were there for...
Emerging Behaviour
Jun 10, 20221 min read
streaming bandwidth
Despite the streaming market growing the hits are actually getting smaller due to the huge volume of releases pouring into the ecosystem,...
Emerging Behaviour
Jun 4, 20221 min read
Kate bush - running up that hill explodes on streaming
We love this story, obviously we're big big fans of Kate Bush and to see her 1985 hit 'Running Up That Hill' explode on global streaming...
Emerging Behaviour
May 2, 20221 min read
venBEE x dan fable
Its always great to see a new artist starting to break through after self releasing songs, working hard across socials (TikTok etc) and...
Emerging Behaviour
Apr 28, 20221 min read
Spotify has a blockbuster first quarter...
Adding over 2 million new subscribers (mainly on the free tier) despite cutting off Russian customers (1.5m), no problems like the...
Emerging Behaviour
Apr 21, 20221 min read
the attention recession
Fascinating article from Mark Mulligan on the start of the so called 'attention recession', with the news that Netflix numbers are down...
Emerging Behaviour
Mar 29, 20221 min read
spotify's fake artists
Fascinating story on MBW diving into the murky world of fake artists / streams on Spotify, especially on chill / focus / concentration...
Emerging Behaviour
Mar 14, 20221 min read
US clocks it's biggest year $$$
It looks like the US have had its biggest year ever in terms of $$$, the US music marketing brought in a whopping $15 billion in revenue,...
Emerging Behaviour
Mar 9, 20221 min read
tiktok launches sound
TikTok is entering the distribution game with the launch of SoundOn their new distribution arm aiming to help unsigned artists. Emerging...
Emerging Behaviour
Mar 6, 20221 min read
universal posts 10 billion $ year
Universal's revenues hit a record breaking high racking in over $10 billion dollars in 2021 up 17%, for anyone that worked in the...
Emerging Behaviour
Feb 26, 20221 min read
BBCC HIT #2 WITH DEBUT ALBUM
Congratulations to BBCC and team Relentless who debut at #2 on the album chart between Ed Sheeran and Adele, amazing result. We had a...
Emerging Behaviour
Feb 13, 20221 min read
creator economy burnout
Great article here on the demand for our attention and in return the ever spiralling pressures for creators to constantly push out new...
Emerging Behaviour
Feb 8, 20221 min read
11 million creators on spotify
More on Spotify, in last week's earning call Daniel Ek confirmed there was now 11 million creators on Spotify (thats people who upload...
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