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  • Emerging Behaviour

sting duets debuts top 20 with no digital

We've had fun working on Sting's new Duets album which landed in the Top 20 this week on physical sales only as there was no digital version of the album. Essentially a collection of Sting's collaborations from across his career we hooked the campaign around a clever chronological website that mapped the history of the tracks on the album, allowing fans to add their stories to the timeline. Check it out here

#emergingbehabiour #sting #duets #umc #prettygooddigital

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