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  • Writer's pictureEmerging Behaviour
    • Jul 13, 2022
    • 1 min read

fandom and the rise of the platform

Interesting Midia Research article about how streaming has turned music into a passive audience experience and how artists now have to carve out their fandom via harnessing platforms - livestreams, NFT's, content subscriptions, direct to fan experiences. Read all about here.


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